Wesfarmers OneDigital

 


Wesfarmers OneDigital

Established in 2022, OneDigital brings together the Group’s digitally native businesses, including the OnePass membership program, the Catch marketplace, and the Group data asset. OneDigital powers the Group’s data and digital growth ambitions and provides customers with a more seamless, rewarding and valuable omnichannel experience across the Group’s retail businesses. The division employs about 600 team members.

OnePass

The OnePass program provides members with additional benefits and convenience when shopping with the Group’s retail businesses. In early 2022, the Club Catch subscription program was rebranded and repositioned as OnePass. Kmart, Target and Catch are currently part of the OnePass program, with partnerships with Bunnings and Officeworks, and additional benefits to be added over the coming year.

Visit OnePass Website